What is the difference between SEO and Local SEO?

What is the difference between SEO and Local SEO?

Although it may sound obvious, many small businesses are often left wondering if they need to invest in SEO or local SEO.  To help you decide you could speak to your own UK Web Design Company or UK SEO company.  They will help to explain what both mean, but if you want the answers right now then keep reading.

 
SEO and PPC in the Same Listings

This week it has been confirmed that Bing, the up and coming search engine fighting to take a decent market share of users from the dominate force that is Google, will be trying something new.  There test will be of major interest to your UK SEO company so it is worth keeping an eye on the latest news to see how it may affect your marketing.

If you follow SEO you will know that the search engine results pages are split into PPC advertisements and organic search.  The two or three top results are the PPC results and what follows are the SEO results which are organically created. Bing has now decided to incorporate both of these types of listings together.  So instead of having the different listings easily recognisable on the SERPs, now you will have a single list and the adverts could appear anywhere down the page.

 
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